The variety store industry, also known as general merchandise stores, is experiencing continuous growth due to its...
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The Crucial Role of B2B Relationships in the Variety Store IndustryRead more -
The language of the convenience storeRead moreIf an Italian, an Englishman and an American talk about minimarkets, it could happen, indeed it happens, that Italian...
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Collaborate with local brands: a winning move for variety storesRead moreCollaborating with local brands can be a great opportunity for variety stores. Here are some ideas on how to do it:
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Marketing Strategies That Drive Engagement in Convenience StoresRead moreThe effects of the pandemic are still being felt today, especially with regards to changes in customer behaviour,...
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Convenience Stores and Tech: a good matchRead more2023 will be the year of technology for convenience stores, with the aim to increase speed, efficiency and accuracy...
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Xmas Shopping: How to Capture consumer’s attentionRead moreWhile shoppers may be willing to spend more at Christmas, the competition for that seasonal purchases is great, so...
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Top 7 Ways to Build Brand Loyalty
1. Engage with your customers. ...
We as MC Group work to provide the best customer experience when coming in our stores
We developed a native app for a Loyalty Reward Program, with all our distributors we share our technology and best practice in order to accompain our partners to achieve the best performance in their convenience stores.
Do You want to know all our marketing support activities?
click here
2. Understand what makes your customers tickle…
With our unique offers in terms of price-quality You will for sure catch the attention of your customer when entering your shop.
We can afford to provide you the latest product on the market with the most competitive price.
3. Make sure your brand is consistent...
As a supplier we support our distributors with our marketing material for an efficient communication to the customer, straight on point
4. Invest in Your employees...
We will train your sales people in order to gather the best message to potential clients.
5. Focus on what your brand does best...
Mc Group is a brand aiming to be an international convenience leading company.
6. Make your customers come back...
Discover our Loyalty Reward Program, contact us
7. Turn to influencers to promote your brand…
Your employees and your sales people are the best influencers you can have. Moreover, a satisfied customer will turn his appreciation into your revenue
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